These two brands sign the winter stars coats<

What systematically puts the world of fashion in effervescence on Twitter?Answer: Telfar Drops.For example, there is the brand's vegan leather bag, almost instantly sold out with each restocking, which has imposed itself in a few years as a must, just like the "Fendi wand" or the "Saddle" of Dior.The available copies are sold like hotcakes.

Telfar frenzy resumed last Wednesday.The brand announced that it was going to sell quilted shopping bags, giving at the same time an overview of its collaboration with the Canadian brand Moose Knuckles, a reference in terms of high -end “Outerwear».So forget the vegan it-bag for a moment: it is the Telfar coats that will mark the winter of 2021.

Coats made in the rules of the art

The shopping bags mentioned above are of course already exhausted, but do not panic: the rest of the collaboration Moose Knuckles X Telfar has not yet been put up. Une collection commune de 17 pièces sera commercialisée le 1^er novembre sur les sites des deux enseignes, tandis que Telfar dévoilera en parallèle sa propre collection de 5 manteaux conçus grâce au savoir-faire de Moose Knuckles.

"We started to be interested in outdoor clothes a few years ago.But mastering the thing to perfection can take time, »explains Babak Radboy, the artistic director of Telfar.“Moose Knuckles has been an expert in the field for three generations now.The brand knows how to make coats in the rules of the art.»

Bombers with elastic sizes, puffing shapes ... The collaborative collection is inspired in its whole of the Y2K style, these looks that marked the 2000s.Perfect synthesis between the jacket trend and logomania, most of the parts are also covered with quilted logos.It should also be noted that the flagship models of the Telfar collection are in nylon, while those of Moose Knuckles favor leather.

With this collaboration, Babak Radboy and Telfar Clemens, the founder of his brand, in fact want to imitate the success of their vegan bag and saturate the market once again. “Je veux que tout le monde se procure nos manteaux», a déclaré Telfar Clemens, “et qu’on arrive à un point où on ne sait plus si on a ramené chez soi la bonne veste en rentrant de soirée, car quatre autres personnes avaient la même.» Pour atteindre cet objectif, Telfar a fixé des prix relativement accessibles.Yet luxurious, the masterpieces of the collection - the down jacket, the long mantle and the peanhist - are negotiated between 350 and 500 €. “Je crois qu’on peut y arriver», poursuit Telfar Clemens.“And for those who have more means, we also offer a long cloak in matt leather at $ 4,300.»

“Il est toujours difficile de trouver le manteau parfait», explique Telfar Clemens."This is why we have imagined timeless coats that can seduce as many people as possible.This is the start of a new era for Telfar.» Les pièces de la collection sont actuellement visibles sur le site de la marque. Sortez votre agenda : elles seront commercialisées le 1^er novembre à 18h (heure française).

Translation by LYY LEROY

Article initially published on Vogue.com

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