How to wear cashmere this summer according to these two specialists?<

FashionTie and dye knitwear, surfer poncho… Head for California for a style lesson from Kujten.

By Heloise Salessy

A monomania, cashmere, but with a fashion twist: Kujten is a French success story, giving new life to this stainless steel in the wardrobe. Led by Carole Benaroya and Stéphanie Eriksson, the Parisian brand has raised its knits to the rank of must-haves, brilliantly combining style and accessibility. Pieces designed to last, without forgetting the cool dimension and the desires of the season.

For Spring-Summer 2021, Kujten mimics the look of the California girl. Bandana print, hallucinogenic tie-dye, graphic poncho… An effortless ready-to-wear wardrobe to warm up the look. Decryption.

Who is the Kujten woman?Carole Benaroya and Stéphanie Eriksson: “A free, joyful and radiant woman. She loves travelling, is in love with fashion and beautiful materials. She has a discreet and natural seduction, she loves color, is sensitive to the sense of cut and diversion, and assumes her choices.”

Why cashmere? CB and SE: “Because it's the queen of natural fibres! The most noble is a luxurious material, with such precious virtues as extreme softness, its resistance, its finesse, thermoregulating and durable, synonymous with comfort and reassurance. Today more than ever, we need to carry materials that reassure us.”

How do you recognize a good cashmere? CB and SE: “A good cashmere is a cashmere that lasts over time and that you want to wear again even 10 years later. Style and quality are the two things that should not be overlooked when working with such a beautiful and delicate material. Its cut must remain timeless and its quality irreproachable.”

How to wear it this summer? CB and SE: “For this summer, our iconic tie-dye cashmere can be worn next to the skin, tied like a t-shirt over denim shorts for an 80s Californian look, or for the holidays in a sexy way over a swimsuit. colored. The Parisienne will gladly wear it over her little printed dress, on the shoulders or as a cardigan next to her skin over her high-waisted jeans. Summer at Kujten is also about total looks, in particular by combining the tank top dress and its “cropped” cardigan or in cocooning and relaxed mode, with the hooded sweatshirt and its matching shorty, in a vitaminized and fluorescent palette.

Finally assigned a project. Work is much more interesting now. I hope I remember how to be a metallurgist...

— The Chronic Mommy Thu Jul 18 16:05:05 +0000 2013

With what accessories? CB and SE: “Our famous bandana available in small and large sizes. Around the neck, on the head, as a belt, as a top, around a bag… You will find a thousand and one ways to reinterpret it. Not to mention tie-dye socks for the arrival of sunny days. Wear them with clogs and the matching sweater for a totally assumed look!”

The 5 pieces a woman should always have in her wardrobe?

1. Good Levi's jeans, preferably light-coloured
2. A slightly oversized white shirt
3. A pair of sneakers
4. A round neck in Kujten cashmere
5. A nice black jacket

The ultimate Kujten cashmere to invest in this summer? CB and SE: “The "Bajito" multicolored striped poncho, a nod to the surfer poncho. Its loose and oversized cut makes it a flagship model."

3 fashion trends that can be found in the Kujten summer 2021 collection?

1. The tie and dye, available this season in 100% cashmere, but also our line of 100% linen t-shirts.
2. The bandana motif, which can be found on our “Daria” round neck sweater, but also on our famous little bandana accessories, available in a vibrant palette and in natural shades such as beige, white and sienna.
3. Comfort trend, “casual chic”, with our iconic joggers, leggings and shorts, which we complete with tops that we find in our Dance capsule, with bras, wrap-over tops, oversized sweatshirts, and bodysuits!

A cashmere icon?

A tip for looking after your favorite cashmere? CB and SE: “Wash it after wearing it 2 to 3 times. Cashmere loves water: the more you wash it, the softer it will become. Our tip: you can use baby shampoo, but never fabric softener!”

More fashion on Vogue.fr:Swimwear trends: 12 Mango swimsuits to treat yourself to before summerThis print is back... And it's the coolest trend of springThe 31 most fashionable baskets of spring

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