Presented during the Miami Pre-Fall 2020 men's parade, Air Jordan 1 High Og Sneakers will soon be online, after six months of waiting.First collaboration associating the Haute Couture Haute Christian Dior in Nike, the Air Dior collection rethures the iconic Basket Air Jordan in ecru tones and pearl gray.To play better with the nerves of addicts sneakers, the limited edition collection will be sold online according to the relentless law of “first arrival first served”.
For this collaboration drawn by the artistic director of Dior men's collections, Kim Jones, the heritage of the Dior house mixes with the raw design of the Air Jordan basketball.Each element of the basketball suggests Dior's imprint: Niké's wing, or iconic Swoosh, is entirely embroidered with the house logo.Also embroidered on the ecru white tab, the logo dares to tone and camouflages itself under the row of laces.Flagship color of the house, chosen by Christian Dior himself to decorate his first store on Montaigne avenue, the pearl gray covers the shoe.
It is by way of a mini site that we can therefore make the precious acquisition of these already cult sneakers.After registering online, potential buyers can choose the model-high-top or low-top-as well as an invitation to pop-up store of their choice.The ready-to-wear and accessories capsule will be sold in a series of Dior shops.
Designed by Peter C.Moore in 1984 for the cult basketball player Michael Jordan, then little known, the air Jordan became in three decades one of the most popular models of Nike, constantly reinvented according to the modes of the moment.
Click on this link to discover the Air Dior website
The ready-to-wear capsule and Air Dior accessories will be available on July 8 in a selection of shops:
Dior Men - London Selfridges
Dior Men-Paris Saint-Honoré
Dior Men - London New Bond Street
Dior Men - Dubai Mall