Haute Couture fall-winter 2021-22: return to the parade for Chanel, which also presents a film signed Sofia Coppola<

Avec l'actrice américaine Margaret Qualley en robe de mariée comme dernier look haute couture, Chanel a renoué avec le défilé à Paris, sans renoncer pour autant au film de la collection réalisé par Sofia Coppola.

The Galliera Palace served as a case for the Haute Couture Fall-Winter 2021-22 collection.Guests gathered in the courtyard of the palace, framed by columns, were able to try to catch the bouquet launched by Margaret Qualley (Pussycat in Once Upon a Time...In Hollywood, of Quentin Tarantino), in a long dress with clean lines and wearing a veil.The wedding dress traditionally ends each haute couture parade.

Physical and virtual, "we will have both"

The collection was unveiled in a film, a format to which fashion has been forced for several months, a consequence of the COVVI-19 health crisis.Few houses have returned this season to physical parades (there are only 7), the majority preferred to continue with creative videos.Chanel, for his part, opted for the two, entrusting the film to the American director Sofia Coppola who had already collaborated several times with the Maison Français.In a video - also shot at Palais Galliera - she stages Margaret Qualley (daughter of actress Andy MacDowell) in the flagship outfits of the collection.

"I think we will have both, we will never give up the double broadcasting.This is an important moment and we saw that it interested a lot of our customers around the world, "Bruno Pavlovsky, president of Chanel activities, told AFP..

For the house, this is a first parade for decades outside the Grand Palais, closed for renovation work."It is a bit limited in number of places but it is perfect for haute couture, this proximity of models, this very exceptional natural decor", estimates Bruno Pavlovsky.

At Least we have an Entire Lighting Rig for Our Video Production Classes Tho, Haha I Hope the Choir Room Doesn’t Get Short Changed 👀👀 /HJ

— 💿Blake💿 Fri Apr 02 22:44:11 +0000 2021

Impressionist and colorful

The artistic director Virginie Viard "has just brought her stone to the building, her vision of the brand, very modern very modern," he added.Inspirationist inspiration dresses, table skirts, a white satin dress punctuated by black knots: Virginie Viard says she is guided by the paintings of Berthe Morisot, Marie Laurencin and Édouard Manet for this collection.

Unusually colored with shades of orange, mauve, green and yellow, it contrasts with the traditional black-white-beige of Chanel."I like colors in the greyness of winter (...) I wanted a particularly colorful, very embroidered collection, something hot, "she explains in the score of the parade of the parade.

The banana braid from which most models and the carbon eye are leaning bring a punk touch to ruffle dresses and tweed tailors, accessorized with pumps.Semi-transparent nighties and pajamas are worn as evening outfits.The blouses embroidered with mauve and pink sequins slip into low -waisted skirts in tweed with multicolored stripes, pompoms in pale and yellow pink tulle adorn a black paletot.

Some embroidery evoke the English garden."I like to mix a touch of England with a very French style.It's like mixing the masculine and the feminine (...) This discrepancy is part of me, "said Virginie Viard.