• 13/04/2022
  • By binternet
  • 921 Views

Gauthier Borsarello, the Frenchman who will make us want to wear De Fursac suits<

Gauthier Borsarello is only 32 years old, but already has quite a CV. Cellist by training (like his five brothers and sisters, all musicians) who became a double bass player, the young native of Essonne turns his jacket around to embrace a career in fashion. He did not go to school, has no contact: whatever. He enters through the back door, and becomes a sales assistant at Ralph Lauren's vintage space, boulevard Saint-Germain. Passionate about army and work clothes since adolescence, he has also built up a collection of more than 2,000 pieces that professionals come to rent or buy in his small Parisian showroom.

In 2016, he launched the Holiday Boileau brand with artistic director Franck Durand. Two years later, he took part in the adventure of the magazine L'Étiquette (a guide to masculine elegance) with the journalist Marc Beaugé and opened a second-hand shop, Le Vif (Paris 16th arrondissement ).

It is this taste for the history of men's clothing and this ability to make it relevant today that convinced De Fursac to entrust him with the reins of its creation. Not to mention the community of 46,000 followers, delighted with this return to BCBG but cool fashion, who follow the Frenchman on Instagram and share his affection for gentlemen in Loden and barefoot twinks in their Weston loafers.

Gauthier Borsarello, le Français qui va nous redonner envie de porter des costumes De Fursac

“I am delighted to welcome Gauthier Borsarello to the De Fursac teams, explains Elina Kousourna, general manager in a press release. We wish (...) to open a new chapter and make De Fursac an international brand by advocating a French wardrobe with a strong identity. »

Gauthier Borsarello gives hints on his artistic direction: “I like that De Fursac, founded in 1973 in Paris, whose historic address is rue de Richelieu, is anchored in the Grands Boulevards district and in an era. It seems important to me to study this history. The panache, the youth, the eclecticism and the fantasy of the Parisian nights of yesterday will be so many ideas to explore and which I feed on today to project the brand into the future.

The arrival of the creative director should allow the brand, owned by SMCP (Sandro Maje Claudie Pierlot) since 2019, to expand internationally.

He will present his first collection for spring-summer 2022.

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