Fashion in Lyon. The boutique Les Garçons puts on its costume of a young thirty-year-old<

By Eva Bourgin

Time passes but some things don't change. For thirty years, the Les Garçons ready-to-wear boutique has seduced men of all ages. Founded by Pierre Hollier, its high-end textiles dress the beautiful kids of the Presqu'île.

Located near Place Bellecour, this brand looks like a treasure trove for men between the ages of 20 and 60. “We can accommodate someone who wants to get a total look. We have costumes as well as t-shirts” presents Pierre Hollier. Alongside his muse Magali, he offers around fifteen brands such as Hugo Boss, Corneliani and Rossignol.

Worthy of a real place to live, customers are welcomed at home and are guided by the advice of its creator. Passionate about fashion, the latter used to collect fashion boutiques. “I had one in 2002 called Olivier Strelli and another called Scarface. I only kept Les Garçons” specifies the interested party… His “first baby”, the one that does not go out of fashion over time.

2020-03-04T18:40:50.000ZI taught my sister how to say “shut up idiot” in italian and now i really regret it.

— Jungwon Fri Mar 06 00:41:03 +0000 2020

From t-shirts to accessories, around twenty product categories

The windows reflect the image of the store... colorful, generous and which immerse passers-by in a unique universe. “Many customers tell us that they entered the store because of the window. At Christmas, we had completely covered our walls,” explained the founder. A pretty cover, which gives a positive taste of its content.

Inside this space of 70m2, many pieces catch the eye whose price varies between 50 to 900 euros, available from size XS to XXL. There is something for everyone... and some opportunists take advantage of the sales to buy a quality product, the sum of which is sometimes divided in two.

Among this multitude of products, only one struts around under the name Les Garçons… espadrilles made in Cap Ferret by designer Estelle Bosco. Each year, it transforms the logo on this pretty summer pair. The Les Garçons store intends to continue to charm its customers from its window... and one day celebrate its 40th anniversary!

Les Garçons18, rue Gasparin – Lyon2Open Monday to Saturday from 10am to 7pm> More information: www.boutique-lesgarcons.fr